Startup World Cup, presented by Pegasus Tech VenturesPegasus Tech Ventures

A Startup World Cup Event · Santa Cruz Regional

Luminarium.io
Pacifica

Quantum leaps. Human dreams.

The world's leading startup competition lands in Santa Cruz.

Where bold founders, visionary investors, creative technologists, and changemakers come together to build what's next.

Pitch your startup live for the opportunity to represent Santa Cruz at the Startup World Cup Grand Finale in San Francisco—and compete for a $1 million investment prize.

October 17, 2026 · The Catalyst · Santa Cruz, California

Date

October 17, 2026

Venue

The Catalyst · 1011 Pacific Ave, Santa Cruz, CA 95060

Application

$50 · $100 after September 17

Pitchers must complete the application and purchase an event ticket. Ticket sales open soon.

More than a pitch competition

Where ambitious investors meet the creative spirit of the California coast.

Where artificial intelligence, creative technology, human innovation, radical art, and the future of farming converge. Join founders, artists, investors, executives, and changemakers for a full day of competition, mentorship, transformative ideas, and meaningful connections.

Throughout one immersive day, selected startups will pitch to investors and industry leaders, receive direct feedback, access executive advisors, improve their presentations with AI, and build relationships that can move their companies forward.

This is a meeting place for intelligence and imagination—for people creating what comes next.

The world's #1 startup competition

$1,000,000

Investment prize

50,000+

Attendees

2,500+

Investors

500+

Speakers

100+

Regional competitions

From Santa Cruz to San Francisco

100+

Startup applications

300+

Attendees

10+

Investors & expert judges

1

Regional champion

The Luminarium Pacifica Regional Champion will advance as an official participant in the Startup World Cup Grand Finale semifinal round in San Francisco and compete for the $1 Million USD investment prize.

The journey begins in Santa Cruz.

Choose your track

Five worlds. One stage.

01

AI & Intelligent Systems

For startups building the next generation of intelligence.

Generative AI, AI agents, machine learning, robotics, automation, computer vision, data infrastructure, cybersecurity, intelligent hardware, AI safety, and AI applications across every industry.

Apply in AI
02

Hacking Arts & Creative Technology

For founders transforming how culture is created, experienced, and shared.

Creative coding, generative art, music technology, fashion technology, immersive media, XR, interactive installations, digital experiences, creator tools, entertainment technology, and new media.

Apply in Creative Tech
03

Human Performance, Longevity & Wellness

For innovators developing products and services that help people live healthier, longer, and better.

Functional beverages, nutrition, metabolic health, GLP-1-related innovation, biotechnology, personalized wellness, fitness, recovery, mental well-being, diagnostics, and preventative health.

Apply in Human Innovation
04

AgTech, Regenerative Systems & Future of Food

For founders reinventing farming, food, water, and environmental resilience.

Precision agriculture, agricultural robotics, drones, sensors, soil health, water technology, aquaculture, sustainable food systems, supply chains, climate technology, and regenerative solutions.

Apply in AgTech
05

Special funding showcase

Radical Art & Experiential Worlds

For artists and creative teams seeking financing, sponsorship, or strategic support for ambitious experiential projects. Large-scale installations, participatory art, experimental architecture, festival technology, community experiences, interactive environments, and independent Burning Man-bound projects are welcome.

Projects must have a clear financing request, production plan, budget, and path to completion.

Submit a project

Independent projects only. No Burning Man affiliation or endorsement is implied.

Your journey to the stage

Six steps from application to the stage.

  1. 01

    Apply

    Submit your startup or project and select your primary category. Application fee: $50.

  2. 02

    Improve your pitch

    Access Venture-IQ.ai, the official Pacifica pitch agent, for pitch analysis, recommendations, and preparation.

  3. 03

    Enter the qualifying round

    Every applicant will have a two-minute elevator pitch for the judges.

  4. 04

    Pitch at Luminarium Pacifica

    10 selected startups from the elevator pitch will be selected to have a 5 minute pitch with slides and 5 minute feedback from judges.

  5. 05

    Become a finalist

    The strongest companies advance to the official Startup World Cup competition round: five minutes to pitch, five minutes of judges' questions, direct expert feedback, executive advisory opportunities, and investor and founder introductions.

  6. 06

    Represent Santa Cruz

    One company will be named the Startup World Cup Santa Cruz Regional Champion, advance as an official participant in the Grand Finale semifinal round in San Francisco, and compete for the $1 Million USD investment prize.

Official Pacifica pitch agent

Venture-IQ.ai

Every applicant gets access to Venture-IQ.ai for pitch analysis, founder assessment, and structured preparation before the elevator pitch round — so you walk on stage with a sharper story, clearer metrics, and answers ready for the judges.

  • AI pitch analysis and scoring
  • Founder and readiness assessment
  • Targeted improvement recommendations
  • Preparation for the two-minute elevator pitch
Venture-IQ.ai logo

Venture-IQ.ai is the official pitch preparation partner of Luminarium Pacifica. Use of the pitch agent supports your preparation and does not influence judging outcomes.

What applicants receive

EVERY APPLICANT GETS THE OPPORTUNITY TO PITCH LIVE.

ALL APPLICANTS RECEIVE:

  • A guaranteed two-minute live elevator pitch in front of the judges
  • Access to the Venture-IQ.ai pitch-improvement agent
  • Personalized pitch recommendations
  • Founder mentorship and competition-preparation resources
  • Networking with investors, judges, founders and partners
  • Access to the Luminarium Pacifica startup community

SELECTED FINALISTS RECEIVE:

  • A five-minute presentation using their pitch deck
  • Direct feedback and questions from the judging panel
  • Consideration for executive advisory sessions
  • The opportunity to become the Santa Cruz Regional Champion
  • The chance to advance to the Startup World Cup semifinal in San Francisco

Every applicant receives a two-minute live elevator pitch. Finalist selection is competitive. Payment of the application fee does not guarantee selection as a finalist, regional championship, investment or advancement in the Startup World Cup.

Event experience

One day, from breakfast to afterglow.

  1. 9:00 AM

    Breakfast & connections

    Meet participating founders, investors, artists, executives, and ecosystem leaders.

  2. 9:45 AM

    Opening presentation

    Welcome to Luminarium Pacifica and Startup World Cup.

  3. 10:00 AM

    Pacifica elevator pitches

    Every applicant presents a two-minute elevator pitch in front of the judges across the featured innovation tracks.

  4. 12:00 – 2:00 PM

    Lunch & judges' deliberation

    Connect, exchange ideas, and discover collaborations while the official finalists are selected.

  5. 2:00 – 4:00 PM

    Startup World Cup finalist round

    Official Startup World Cup finalists receive five minutes to pitch, followed by five minutes of questions from the judges.

  6. 5:00 PM

    Executive advisory sessions

    Selected founders meet experienced executives, investors, and mentors for targeted strategic guidance.

  7. 5:00 PM

    Radical Art funding showcase

    Artists and creative teams present ambitious experiential projects to potential patrons, sponsors, and collaborators.

  8. 6:00 PM

    Awards

    Meet the Startup World Cup Santa Cruz Regional Champion.

  9. 7:00 PM – 1:30 AM

    Pacifica Afterglow

    Networking party, VIP experiences, music, art, and curated wine tasting.

Judges & evaluators

Experienced investors, operators, and creative leaders evaluating what's next.

Additional judges will be announced as confirmations are finalized.

Who should apply?

Luminarium Pacifica welcomes:

  • Legally formed startups
  • Founders preparing to raise capital
  • AI and technology companies
  • Creative technology ventures
  • AgTech and food-system innovators
  • Wellness and longevity companies
  • Artists building finance-ready experiential projects
  • Teams with a working product, measurable progress, or a compelling path to market

Applications from outside Santa Cruz are welcome.

Ready to take the stage?

Bring us the company, technology, experience, or idea the world needs to see.

Application fee
$50
Event date
October 17, 2026
Location
Santa Cruz, CA
Venue
The Catalyst, 1011 Pacific Ave
Start your application — $50$50 USD · $100 USD after September 17

Applications are reviewed on a rolling basis. Early application is strongly encouraged.

Resources

Tools, guides & inspiration for founders.

For investors, executives & mentors

Discover emerging companies before they reach the global stage.

Luminarium Pacifica offers investors and industry leaders the opportunity to:

  • Meet curated founders
  • Join executive advisory sessions
  • Evaluate emerging technologies
  • Support regional innovation
  • Discover investment opportunities
  • Connect with California's creative and entrepreneurial community

Partnership opportunities

Help bring Luminarium Pacifica to life.

Partnership opportunities include:

  • Presenting sponsorship
  • Innovation-track sponsorship
  • Founder scholarships
  • VIP experiences
  • Breakfast or lunch sponsorship
  • Wine-tasting sponsorship
  • Venture-IQ.ai pitch agent sponsorship
  • Radical Art project financing
  • Media and community partnerships

Luminarium.io partners

Powered by the people building what's next.

Powered by Startup World Cup, Pegasus Tech Ventures, Luminarium Capital, Venture-IQ.ai, Love My Robot, and Cat Alley St

Luminarium.io partner network

Luminarium.io partner and sponsor logos
Life Events
IVS 2023 Kyoto
Microendo
Shibuya Startup Support

Frequently asked questions

Everything founders ask.

Registration consentBy registering, I agree to receive updates, promotions, and important information from Startup World Cup and its partners. I understand that I can manage my communication preferences or unsubscribe at any time.

Our path across cities, cultures & continents

The Luminarium Journey

From Bogotá to Santa Cruz — a movement of founders, investors, and creators.

The Luminarium Journey: 2023 Bogotá, 2024 Colombia, 2025 Japan, 2026 Santa Cruz

Why we exist

For the Curious, the Bold, and the Exceptionally Bright

We exist to turn visionary ideas into reality—where startups scale, artists transcend, and AI becomes a force for good.

Because the future belongs to those who build it with creativity and purpose.

Luminarium is a satellite acceleration program designed to plug into corporate, university, public or private ecosystems—powering hackathons, concerts, robotics contests for kids, and startup competitions. We curate innovation and digital art—identifying the talent worth investing in before the rest of the world catches on.

Luminarium immersive art and live audiovisual performances
Luminarium talks, Startup World Cup winners, DJ sets and live shows
Luminarium press coverage and global activations
Luminarium.io Hall of Fame 2023–2026 founders
Luminarium membership levels and special categories